Typography series 1 - CLIPPED
I can see cut and clipped fonts and images in a lot of designs: art exhibitions, posters, magazines and editorials, flyers – a lot of areas utilize this technique. When using these elements in my design I often wondered what is the allowable extent of cuts in fonts and design and whether or not the audience would still be able to understand the design. Through these questions, I explored a new language lexicon and decided to conduct experiments with what kind of letters you can create with these combinations and whether their recombination can amount to a new composition.
I printed out letters with the Futura font, then I observed the letters to look for potential areas to cut, I cut them with the scissors and then I scanned the letters again to bring them back into Illustrator to process. As the letters were randomly placed, I realized there are a lot of directions for cuts and so the next step became obvious: I looked for all the directions and marked them down with visible lines; using a needle, a thread and transparent paper on top. I made two different types of I images to see the obvious contrast: one purely with the threads and one with the clipped letters without the threads. For the cherry on the top I played around with the contrast and the colors to experiment with the visual outcome. From this the font ClippedFont was born.